Audio Broadcast radio and audio productions such as podcasts. The following are common types of media industry. California Wildfire; Hurricane Dorian; Hurricane Harvey; Hurricane Irma; Bomb Cyclone Storm 2018; Purchase Funnel 2019; Retail Purchase Funnel 2018; Competitive Media Broadcast Placement Report. Another word for media. It usually contains a name, start date, end date, price and other key values. Terms and conditions; When TV shopping, lot of people will say frame rate but mean refresh rate, because decades of recording movies with film and video has groomed us to think this way. Find more ways to say media, along with related words, antonyms and example phrases at Thesaurus.com, the world's most trusted free thesaurus. The DMA rank is a metric that is used to prioritize media markets by the size of their TV and radio audiences. These dots are a variety of colors, and they light up to match the image on the LCD screen in front of it. Likewise, an LCD television could have LED backlighting, either a … Average Quarter-Hour Persons (AQH)– The average number of persons listening to a particular radio st… By signing up you are agreeing to our, What Internet Speeds Should You Really Be Paying For? So-called big data is complex and requires sorting, analyzing, and processing—but with the right analysis, the potential for insight is endless.Learn more: Social Data 101: Simple Techniques Anyone Can Master A television with baked-in software that lets you access streaming video, smart TVs are seemingly everywhere these days. Media Buy: The purchase of advertising from a media company such as a television station, newspaper, magazine, blog or website. Why are Lord Reith and John Logie Baird so important in terms of the development of TV? Glossary of Media Terms. Also known as ultra high-definition, 4K is the next big thing in broadcast and streaming content — which is why now is the time to buy a 4K set. They are also known as wraps, round-ups. air ready: Describing a commercial, program, or other material completed and available for broadcast use. Four HDMI ports is a good amount, but more are always better. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place. As more phrases, words, tools, and channels are introduced, I’ll add them. A Music Log recording what songs were played. 1 TVR is 1% of a target audience universe as defined by both demographic and geography. Audience: Persons who receive an advertisement; individuals who read a newspaper or magazine, listen to a radio broadcast, view a television broadcast, and so on. In terms of television specifically, 61% of Latinos watch TV in both English and Spanish; 23% watch TV only in English; and 16% watch TV only in Spanish. Nielsen media analytics services layer valuable insights on top of their leading syndicated data to deliver local or regional integrated information applicable to a wide range of industries including TV and digital, as well as for advertisers and agencies. The frequency that the television’s screen can change, refresh rate is a specification you want to pay attention to for fast-moving content, like live sports or video games. > Connected TV| Connected TV (CTV) is digital content accessed by apps and streamed over smart TVs, mobile, or OTT devices. Device usage — related to the specific platform or endpoint used to view and consume media. Checking: process of recording and verifying actual appearance, reproduction and position of advertise-ment in magazine, newspaper, publication or use on radio stations, television … The amount of technical jargon in the world of journalism—often even for very simple concepts—is notorious, and even if you’ve spent a few years at broadcast journalism school there will still be terms that’ll inevitably mystify you when starting your career. The technical term for the frame around your television’s screens, the bezel is getting a lot of attention these days as manufacturers try to make their products (and not just the displays) more attractive to buyers. News In Brief, shortened to NIB Video, audio and text-based Short stories displayed on a website or broadcast on TV or radio. DMA stands for "designated market area," and may also be known as a media market, media region, broadcast market or a few other related names. 1080 pixel HD displays are newer and more popular than 720 sets. The latest and greatest in display technology, organic light emitting diodes (or OLEDs) make their own light when a current flows through them. For example, television, radio, and the newspaper are different types of media. Because it’s still relatively new, there are a couple competing labels that have cropped up. The DMA rank is a metric that is used to prioritize media markets by the size of their TV and radio audiences. The more pixels there are, the higher definition a screen will have. Both a television’s color and light levels can fade when viewed askew, so you want to make sure you know what you’re in for before you bring a television home, especially if you like to host big Super Bowl or other TV-centric parties. Media Studies course! Short for liquid crystal display, LCDs have been around a while — roughly since the 1960s — but it wasn’t until 2007 that they became a mainstream TV screen technology. air master: A print of a film or a tape from broadcast use; also called an air print . 120Hz is ample, but newer sets go up to 240Hz or even 360Hz. P PAL Phase Alternating Line: Television broadcast system used in Europe and Australia & New Zealand, also parts of Asia, Africa and South America. A single platform for marketers and content owners to reach more cord cutters and measure performance using the largest TV identity dataset. Digital television; Digital television adapter; Digital video; Digital video recorder; Direct-broadcast satellite; Direct-to-disc recording; Direct-to-video; Display resolution; Dot crawl; Double box; DTE (direct to edit) Duopoly (broadcasting) Dutch angle; DV; DVD recorder The term can also be used as a collective noun for the press or news reporting agencies. Use each word or phrase once to fill in the gaps. They reinforce differences between acceptable and unacceptable behavior. The original version of this article misstated the number of rows 4K television screens have. Media organisations, like the BBC, pay for their journalists to be able to access these stories on their computers. Roku-enabled TVs are generally a safe bet. From a functionalist perspective, what function do television crime dramas serve for society? Also called field video. The actual media in which an advertisement or media activity will take place. When TV shopping, you’ll want to make sure your screen has an ample amount of HDMI ports for all your gadgets. 1920-30 Britain was in a race with other countries to produce the world's first television imagesJohn Logie Baird was a Scottish engineer, who was interested in televisual broadcasting, and was at the forefront of pro-TV… Though they aren’t advertised like they used to be, viewing angles are a vital specification for placing a television in a room where some of the seating may be off-center. Today, though your cable company still only broadcasts in high definition (and not in 4K), you don’t want to buy a 1080p TV — unless you’re working with a very small budget. For example: If the media type is Television; the media vehicle could be a television network like Channel 14. Glenn Halbrooks wrote about news media for The Balance Careers. Large sets of unstructured data that can be powerful if leveraged properly. Meanwhile, 4K displays have a height of 2160 pixels. A decades-old technology that’s always finding new applications, LEDs — or light-emitting diodes — are little semiconductors that glow when an electrical current moves through them. Here's How to Decide, Eric Yuan Is TIME's 2020 Businessperson of the Year, Save on the cover price and get Free Issues, Sign up to receive the top stories you need to know now on politics, health and more, © 2020 TIME USA, LLC. Antagonist - The main adversary of the protagonist in a media text – the conflict between the two often drives the narrative forward DMA stands for "designated market area," and may also be known as a media market, media region, broadcast market or a few other related names. This is an abbreviation for “high definition,” which is technically any screen with a resolution higher than 720 pixels tall. While TV shopping, you may see this listed as a tech spec, but it’s not really a feature so much as it is a fact of our increasingly digital life. Also Known As… We start with some terms you may have heard when people discuss Connected TV as a whole. I thought it was time to write a glossary - a list of social media definitions - to help newbies and oldies explore the world of social media. And the smaller that first number is, the more likely you are to have a washed out display. FEP content is inclusive of things like the news, stand-up comedy, cooking shows, et… Expanded Search. COMMONLY USED TERMS. Android TVs should be, but Google isn’t always great at following through on product updates. News belt Video A round-up of short news stories. PASB They are also known as wraps, round-ups. If the television you’re interested in doesn’t provide viewing angle information, look online at user reviews, or go see the TV in person at a local store. Just think of it this way: frame rates apply to media (like DVDs, Blu-Rays, and even digital downloads), while refresh rates describe hardware. Struggling with advertising terms, definitions and acronyms? Monopoly: Any commercial process in which one seller controls prices and supply of a product. check out our list of the best TVs for every budget. TV households in Canada. This glossary covers terms used in measuring audiences and assessing the impacts of media. Updated: November 20, 2019 12:09 PM ET | Originally published: March 9, 2017 10:23 AM EST. Checking: process of recording and verifying actual appearance, reproduction and position of advertise-ment in magazine, newspaper, publication or use on radio stations, television … Likewise, an LCD television could have LED backlighting, either a full-array layer, or edge lighting. Reader – A script read entirely by the anchor on camera, without sound bites or video. Glossary of Media Terms. Still, LCD televisions have stuck around because they’ve been paired with other innovations — namely LED backlighting — to get brighter and richer results. Because it isn’t a complete layer of lighting sitting behind the screen, edge-lit backlighting is often used by manufacturers to make their televisions thinner. Audience accumulation: The total number of different persons or households exposed to a single media vehicle over … A report providing details of stations ... public service announcement, or completing interviews in a radio media tour or satellite media tour. Another word for television. High dynamic range, more commonly known as HDR, is a feature being touted on mid- and high-level televisions that lets the screens display a broader array of colors, lightness, and blacks than previously. Find more ways to say television, along with related words, antonyms and example phrases at Thesaurus.com, the world's most trusted free thesaurus. In general, "media" refers to various means of communication. The glossary below eliminates the noise and cuts to the chase, helping you determine which specs matter so you can pick the right television for your baseball games, Bachelorette viewing parties, and, most importantly, your budget. The original version of this story misstated the pixel density of a 4K TV compared to an HD TV. Media entry + A media entry is a single row of data in a media plan. Free, Comprehensive TV Production Course. Use of this site constitutes acceptance of our. Much of the data social marketers encounter has already been parsed into a digestible format (such as customer-data spreadsheets or your social analytics dashboard). Now thinner, piano black or metal bezels are popular with consumers. Forget resolution and refresh rates — this is the spec that matters most. As a result, OLED TVs are thinner than LED TVs (which, again, are really LCDs backed with LEDS), and they handle light and color much better. There are different methods of backlighting (covered below) that television manufacturers use to improve quality or reduce cost. A number that shows the difference between the a television’s brightest bright and blackest black, the contrast ratio describes how varied a television’s image can be. Glossary of Film and Electronic Media Terms. Learn These 20 Crucial Words First. ... An Agency Trading Desk is a team within an ad agency that executes online media buying as a managed service. ADDITIONAL TERMS AND CONDITIONS.Additional notices, terms, and conditions may apply to certain subscription arrangements (including sign-up or registration), Plex products, solutions, or services, receipt of (or access to) certain content, participation in a particular program, and/or to specific portions or features of the Plex Solution. The technology works by placing a layer of quantum dots behind an LCD. News belt Video A round-up of short news stories. (It’s also worth noting that Smart TVs have been at the center of several privacy scandals.). Remote – A live shot from the field, where a satellite truck is required to transmit the image. Audience share A radio or TV station's share is the percent of time people in that market spend with that station - it is not a percentage of people. A resolution with two times the pixel density of high definition video, 4K offers a brighter picture and more detail than HD. The glossary begins with general Media Studies terms before providing more specific terms for each of the 3 main media platforms you need to be familiar with: Broadcast, Print and Digital. Urban legend has it that big box stores often tweak the settings on their wall of televisions to subtly guide consumers to the model they want to sell that day. But when TV shopping, pay attention to the details: An LED TV likely has an LCD display backlit by LEDs. Getting familiar with these will help you navigate the world of online advertising and get more value out of our upcoming series of blog posts about digital advertising and digital marketing. As more phrases, words, tools, and channels are introduced, I’ll add them. Once you’re ready, check out our list of the best TVs for every budget. Television Context: 1. A media vehicle is often a child to a media type. An alternative to backlighting, quantum dot technology helps to improve color and brightness for LCD screens, but does it through colored lights, rather than the white LEDs in full-array or edge-lit sets. Social media activity — your strategy must match your objectives, curate or create content that educates and entertains, consistency. The amount of frames per second a video displays, frame rate is often confused with refresh rate, the amount of times per second a display changes to match that video. 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